The role of augmented reality in digital marketing

Augmented reality marketing is one of the newest methods for interacting with customers and introducing products, an immersive experience for brands to connect deeper with their customers and the unique legacy of the services and products they create for them.
In this article, we will examine the advantages and even disadvantages of augmented reality in digital marketing and help expand the brand.
Digital Advertising in Kerman

Introduction: Changing Consumer Behavior and the Need for Digitalization
Over the past decade, the use of the internet, smartphones, and social media has significantly increased among the people of Kerman. As a result, businesses that still rely solely on traditional advertising methods are falling behind. Today’s consumers prefer to meet their needs by searching on Google, exploring Instagram pages, or watching promotional videos on Telegram.
What features should E-commerce websites in Kerman have?

E-commerce websites in Kerman, like other parts of Iran, have grown significantly and increased in recent years. With the widespread use of the Internet and the use of digital marketing, businesses have moved to their new style, namely online and on the Internet. In Kerman, there is also a suitable platform for selling local and traditional products and local souvenirs of the province. By selling these products online, in addition to the profits that can be made, local products and souvenirs of the province can be introduced to the country and the world.
The Role of Digital Marketing in Business Growth

In today’s world, where technology and the internet are integral parts of daily life, traditional marketing methods are no longer sufficient to meet the demands of an increasingly competitive market. Whether a business is a startup or an established enterprise, it must utilize digital marketing tools to survive, grow, and expand its market share. Digital marketing is not just a passing trend—it is a vital, strategic necessity for sustainable growth in today’s connected world.